This blog is written by students of the eCommerce Minor and 4th year International Communications & Media student of the Hogeschool Utrecht. Writing this blog is a part of their online marketing course taught by José Cabrera y Charro (teacher, entrepreneur, app-editor and blogger).
Students are expected to write a weekly blogpost during their entire course. You will find some articles in Dutch and some in English. This depends on whether the students are Dutch or International. Students write about new developments in the online marketing, ecommerce, mobile & app marketing industries.
We hope this blog will be as succesful as one of our earlier projects: www.onlinemarketingin60minutes.com. This ebook was written by our International Marketing Managment students and has thousands of visitors each day.
With this blog we want to add recent developments. Of course we hope they will be useful to our readers. Our target groups are marketeers and CEOs in medium to big companies that are looking for ways to apply new business concepts to their existing (not necessarily e-)businesses.
Please don’t hesitate to email us your ideas and comments!